Wake up your inner lion.

Enter the Saudi Young Lions Competition and win the chance to represent Saudi Arabia at the Global Young Cannes Lions Competition, part of Cannes Lions 2024



As the official Festival Representative of Cannes Lions Festival of Creativity for Saudi Arabia, SRMG is organizing the competition and sponsoring the winning team of designers to compete in the Global Young Cannes Lions Design Competition .

The global competition will take place from June 17th to 21st 2024 in Cannes, France. The winners of the Saudi Young Lions competition will represent Saudi Arabia in the global competition, and receive full access to the festival, as well as travel expenses and accommodation in Cannes, France.

Learn more about the Global Young Cannes Lions 2024 Competition here.


The Competition Brief

A brief will be sent out to registered teams on the 16th May 2024 at 9:00pm KSA. Be on the lookout!

Teams will have to respond to the revealed brief with:

  • Any still medium, including posters, billboards, digital banners, street installations and social media ads.
  • Work can be single or multi-visual.
  • Only submissions in English will be accepted.

Who Can Apply?

To be eligible to compete in the Saudi Young Lions Design Competition:

  • Applicants must register as a team of two
  • Both team members must be based in Saudi Arabia
  • Both team members must be designers already working within a communications, advertising, or digital agency or within an in-house creative team (freelancers are also eligible to register)
  • Both team members must be able to present their work to international judges in English, meaning an advanced level of English is required
  • Both team members must be aged 30 or under (born on or after 21 June 1993)

How it Works / Key Dates

  1. 6 – 16 May

    Open for entries! Teams of two must register via the registration form. Applications open until 5pm KSA Thursday 16 May.

  2. 16 May

    Accepted teams will receive an email confirming their registration.

  3. 16 May

    The competition brief will be sent via email on Thursday 16 May at 9pm KSA. Participating teams will have 48 hours to submit their designs.

  4. 18 May

    The competition will end on Saturday 18 May at 9pm KSA. No submissions will be accepted after this time.

  5. 20-24 May

    The top 3 to 5 teams will have a chance to present their submissions to the jury who will select one winning team.

  6. By end of May

    The winning team will be announced, and SRMG will register the winning team for the Global Cannes Young Lions competition.

  7. 17-21 June

    SRMG will take the winning team to Cannes Lions Festival of Creativity 2024, where they will compete in the Global Cannes Young Lions Competition 2024.

If You Win?

The winning team of the Saudi Young Lions Competition will be invited by SRMG to the Cannes Lions Festival of Creativity 2024, which takes place this year from 17th June to 21st June. The winners will also participate in the Global Young Cannes Lions Competition as the team representing Saudi Arabia.

The winning team will receive a full week’s festival pass, travel expenses, and accommodation in Cannes, where they will have the opportunity to experience the gathering creative editors from around the world, attend various talks and workshops for inspiration, and connect with some of the brightest minds in the global media and entertainment industry.

The Global Young Lions Competition is a prestigious annual contest where teams representing different countries have a chance to showcase their talent in front of the illustrious Young Lions Jury, which includes creative superstars from across the world.

Learn more about the Global Young Lions Competition.